Location: Kolkata
Compensation: ₹22–23 LPA

Job Summary

We are looking for an experienced Head of E-commerce to drive online sales and digital growth across D2C platforms and marketplaces. This role will own the end-to-end e-commerce business, including strategy, performance marketing, operations, and customer experience.

Key Responsibilities:

E-commerce Strategy & P&L

• Define and execute e-commerce growth strategy aligned with business goals
• Drive revenue across D2C website and marketplaces (Amazon, Flipkart, Myntra)
• Identify new channels, partnerships, and growth opportunities
• Own and manage e-commerce P&L

Website & Marketplace Management

• Optimize website performance, UX/UI, and conversion rates (mobile-first)
• Manage marketplace listings, pricing, promotions, and performance

Digital Marketing & Growth

• Lead performance marketing (Google, Meta, SEO, affiliates)
• Drive customer acquisition, retention, and lifetime value
• Plan campaigns for launches and seasonal sales

Merchandising & Operations

• Plan product assortment and ensure optimal inventory levels
• Oversee order fulfillment, logistics, returns, and customer service
• Improve delivery timelines and overall customer experience

Data & Team Leadership

• Track and optimize key metrics (traffic, conversion, CAC, AOV, ROAS)
• Build and lead high-performing e-commerce teams
• Collaborate cross-functionally with marketing, product, and supply chain

Requirements:

• 8–15 years of e-commerce experience, preferably in footwear/fashion/lifestyle
• Proven track record of scaling online sales and managing marketplaces
• Strong expertise in digital marketing, analytics, and e-commerce platforms
• Excellent leadership and stakeholder management skills

Key KPIs:

• Revenue growth & profitability
• Conversion rate & AOV
• CAC & ROAS
• Inventory turnover & availability
• Customer satisfaction & repeat purchase