Posted 2 weeks ago

Job Title: Business Development Executive / Sales Executive
Experience: Minimum 1 Year
Qualification: Bachelor’s / Master’s Degree in any discipline
Employment Type: Full-Time
Job Location: Multiple locations across West Bengal

Available Locations

  • Jalpaiguri
  • Purulia
  • Murshidabad
  • Bankura
  • Birbhum
  • Purba Medinipur
  • Malda
  • Jhargram
  • Uttar Dinajpur
  • Cooch Behar

Job Summary:

We are looking for a dynamic, proactive, and target-oriented Business Development Executive to drive B2C sales through field visits, lead generation, customer meetings, product demonstrations, and relationship management.

The ideal candidate should have at least one year of experience in direct sales or field sales, excellent communication and negotiation skills, and the ability to independently manage the complete sales cycle, from lead generation to successful closure.

Key Responsibilities:

1. Field Sales & Lead Generation

  • Conduct regular field visits to identify and generate potential B2C leads.
  • Engage with prospective customers through direct interactions, cold visits, local networking, and referrals.
  • Understand customer requirements and recommend suitable products or services.
  • Manage the assigned territory and maintain a healthy sales pipeline.
  • Follow up with prospective customers to convert leads into sales.

2. Customer Meetings & Product Demonstrations

  • Conduct face-to-face meetings with prospective customers.
  • Explain product features, benefits, pricing, financing options, and after-sales support.
  • Deliver product demonstrations and presentations wherever required.
  • Address customer queries and provide appropriate solutions.

3. Sales Conversion & Closure

  • Manage the complete sales cycle, from prospecting to final closure.
  • Negotiate with customers and convert qualified leads into successful sales.
  • Achieve assigned monthly and quarterly sales targets.
  • Complete sales documentation accurately and within deadlines.
  • Handle application upload/submission and coordinate the process through to project completion, wherever applicable.

4. Customer Relationship Management

  • Build and maintain strong relationships with existing and prospective customers.
  • Ensure a smooth customer experience throughout the sales process.
  • Coordinate with internal teams for order execution and customer handover.
  • Address customer concerns and follow up to ensure timely resolution.
  • Generate repeat business and customer referrals through effective relationship management.

Required Skills & Competencies:

  • Minimum 1 year of experience in B2C, direct sales, or field sales.
  • Strong communication and interpersonal skills.
  • Excellent convincing, negotiation, and persuasion abilities.
  • Target-oriented, proactive, and self-motivated approach.
  • Willingness to travel extensively within the assigned territory.
  • Ability to independently generate leads and convert prospects into customers.
  • Strong customer relationship management skills.
  • Basic knowledge of MS Office and mobile applications for maintaining sales records.

Educational Qualification:

  • Bachelor’s or Master’s degree in any discipline.

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